SHOWROOM TEAM
Samantha Smith
VICE PRESIDENT / SHOWROOM DIRECTOR / PARTNER
Samantha Smith (NYC) / 917 626 9236
samantha@franklinshowroom.com
Sam was born & raised in Boulder, Colorado and moved to New York City in 1999. She has held roles at Simon Showroom and L’Atelier Group where she grew brands from launch to large scale within the emerging and young designer space. For more than a decade she has lead Franklin Showroom (formally Steven Alan) with a keen eye for new talent and mentorship for her team and designers. Sam’s strengths are rooted in her long standing relationships with both clients and designers, coupled by the ability to scale and cultivate those businesses. Sam enjoys time with her family, cooking, nature, horseback riding and traveling.
BRAND MANAGERS
Jenn Dang (LA) / 213 880 3880 / jennd@franklinshowroom.com
Jenn is a native of Southern California and started her career in sales at Scotch & Soda. She then began working with and introducing several Australian designers to the US market inclusive of Alice McCall, Jenn is a seasoned senior mentor and leader in the Showroom. Jenn loves traveling, music, art, cooking, nature and delving into California wine.
Michelle Maslanka (NYC) / 646 830 8619 / michelle@franklinshowroom.com
Michelle is originally from New Jersey and moved to NYC in 2012 to attend LIM Fashion College. She began her career with some prestigious luxury internships including Alexander McQueen and Céline. Michelle has held roles at Nili Lotan and Veronica Beard. In her free time Michelle enjoys time with her family and friends, going to the beach, time with her pup Navy and photography.
Dai Ciroalo (LA) / daidra@franklinshowroom.com
Dai is a Delaware native and now calls Silverlake, CA her home. After attending college in Virginia, she started her career at Mara Hoffman in NYC where she worked with the wholesale/merchandising team. When not at the showroom, you can find her planning her next travel journey, hunting for anything vintage, making the perfect playlist for friends, or spending time on her family farm.
Shannon O’Neil (NY) / shannon@franklinshowroom.com
Shannon is from upstate New York and started her career in jewelry design and accessories sales in Los Angeles, working with brands such as Chan Luu, Gorjana, and House of Harlow. Shannon's had a sales agency of her own for many years and is an expert on regional markets and emerging brand development. When she's not out on the road, she enjoys yoga, exploring nature, live music and time with her friends and family.
Ellie Newton / Showroom Assistant (NYC) / ellie@franklinshowroom.com
Ellie is from Northern California and a recent graduate of University of Wisconsin-Madison. Ellie has had positions in marketing and event planning. She is a talented musician and enjoys travel, time with her family and exploring New York City.
EXECUTIVE BOARD
Jonny Saven, CEO / jonny@hellolazer.com
